About me
I’m Selia Bennett, a brand designer and creative director building identity systems and campaign worlds for founders, teams, and culture-forward brands.



I grew up sketching logotypes on the backs of notebooks long before I knew brand design was a job — a habit that turned into a decade-long study of what makes an identity feel inevitable rather than invented.
Since 2016, I’ve partnered with founders and in-house teams across fashion, beauty, and design to build identity systems, campaign worlds, and art direction that hold up across every touchpoint — packaging, motion, print, and screen.
My process starts with language: the name, the tone, the tension a brand is willing to sit in. Everything visual follows from there. I’m based in New York and work with clients everywhere.
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Years in practice
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Brands partnered
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Core industries
Beyond the work.
When I'm not designing, I'm usually somewhere exploring, taking photos, discovering new places, or collecting little things that inspire the next idea.
About me
I’m Selia Bennett, a brand designer and creative director building identity systems and campaign worlds for founders, teams, and culture-forward brands.



I grew up sketching logotypes on the backs of notebooks long before I knew brand design was a job — a habit that turned into a decade-long study of what makes an identity feel inevitable rather than invented.
Since 2016, I’ve partnered with founders and in-house teams across fashion, beauty, and design to build identity systems, campaign worlds, and art direction that hold up across every touchpoint — packaging, motion, print, and screen.
My process starts with language: the name, the tone, the tension a brand is willing to sit in. Everything visual follows from there. I’m based in New York and work with clients everywhere.
0+
0+
0+
0+
Years in practice
0+
0+
0+
0+
Brands partnered
0
0
0
0
Core industries
Beyond the work.
When I'm not designing, I'm usually somewhere exploring, taking photos, discovering new places, or collecting little things that inspire the next idea.
About me
I’m Selia Bennett, a brand designer and creative director building identity systems and campaign worlds for founders, teams, and culture-forward brands.



I grew up sketching logotypes on the backs of notebooks long before I knew brand design was a job — a habit that turned into a decade-long study of what makes an identity feel inevitable rather than invented.
Since 2016, I’ve partnered with founders and in-house teams across fashion, beauty, and design to build identity systems, campaign worlds, and art direction that hold up across every touchpoint — packaging, motion, print, and screen.
My process starts with language: the name, the tone, the tension a brand is willing to sit in. Everything visual follows from there. I’m based in New York and work with clients everywhere.
0+
0+
0+
0+
Years in practice
0+
0+
0+
0+
Brands partnered
0
0
0
0
Core industries
Beyond the work.
When I'm not designing, I'm usually somewhere exploring, taking photos, discovering new places, or collecting little things that inspire the next idea.



